AdamHowitt.com launched
I know, two launch posts in one month but this one is THE most significant for me in that it marks the launch of my solo career as a consultant. The beautiful design of Adam Howitt Consulting is the handywork of my former colleague and good buddy Jeff Kenny. He always amazes me when he pulls this stuff together.
The site features
- Hcard integration on the contact page through technorati's hcard to vcard converter
- CSS layouts including a print style sheet for the printable scoop
- Google Analytics with Goal Configuration to track conversions, referers, vcard downloads and page effectiveness
My elevator pitch is that I'm offering website management, not website development. I feel like the market for web developers is saturated and the price of a truly skilled developer has become commoditized. Instead I'll be focussing on two separate angles targetted at marketers and developers:
- Campaign management - tracking and optimizing both online and offline ad campaigns
- Content management - tracking, optimizing and tuning your website content
- Traffic management - load testing, application troubleshooting and performance tuning